PERFECT SNACKS
BARS / BITES / KIDS / CUPS
With the talents of an amazing creative team, the original fresh-from-the-fridge Perfect Bar underwent a total brand redesign, launching three completely new products along the way. I was tasked with creating motion and still images to highlight each of the Perfect Snacks' portfolio: Bars, Bites, Kids, and Cups.
Creative content included influencer activations, a Hulu commercial, eCommerce ads, website product pages, social media content, point of sale print and video collateral, and internal marketing material for major grocery outlets.